SEO Bootcamp – A Hands-on Class for Small Business Owners
Do you want your business to show up higher in Google search results?
Join Danica for a one day Search Engine Optimization (SEO) workshop.
Class time will last approximately 3.5 hours with a 15 minute break and additional 30 minutes for questions.
Improve your site’s Google relevance and take control of your Search Engine Optimization with hands-on guidance.
I love improving SEO! I’ve been working in search engine optimization since roughly 2006 and have gathered many tips and tricks along the way. Improvements to your site’s Google ranking will not happen overnight. To see improvements, you need to learn and implement consistent on-going best practices. I will teach you what you need to know so that you can maintain and improve your site’s relevance and ultimately gain new customers. In order for people to hire you, they need to find you!
Who is this workshop for?
- Small businesses with existing websites. If you need a website, I am available to help (but not during this class)! Contact me here.
- You will get the most out of this workshop if you have a WordPress website. It is not mandatory however.
What you will learn about SEO
- Best practices on writing and publishing site content and blog posts to improve your search ranking
- Properly edit and utilize your Google My Business listing
- Track your site traffic and setup goals within Google Analytics the right way
- Claim your site in Google Search Console and utilize the tools available
- How to let Google know when you’ve published new content to speed up the indexing process
- Identify which keywords and phrases your competitors are using and how to determine which ones you should be using
- Cost: $250
- Class size: limited to 6
Danica has managed the SEO campaigns at Boston Baby Nurse & Nanny with perfection for the last 10 years. She is an expert in the ever-changing SEO world and her work has been very impactful. Boston Baby Nurse & Nanny consistently ranks among the first three Google results and the high traffic driven to our website helps to keep us ahead of the competition.
Carole Kramer Arsenault, RN
Founder of Boston Baby Nurse and Nanny
How to register for the SEO Bootcamp
The next Workshop is scheduled for Tuesday, June 18th. You can choose from the morning (9am) or evening (5pm) session. The workshop will take place in an office in North Andover, Massachusetts. Please email me if you’d like to be added to the list to receive information about future workshops.
To make the most of our time together, I have outlined a few prerequisites to this class. Once you are registered for class, I am happy to assist with these tasks via email. Please reach out if you have any questions.
Laptop and existing website
We will be meeting at an office conference room with provided wi-fi, however I cannot provide you with a computer. Please bring your laptop and be sure you have access to edit your website. If you do not have a website yet, I am happy to build one for you! But you will need to have a site in place before taking this class.
Google My Business
Please be sure that you have claimed ownership of your business via Google BEFORE attending the workshop: http://business.google.com/
Please be sure that you have created a Google Analytics property and that the tracking code is installed on your website BEFORE attending class. We want to have some existing data to look at! https://marketingplatform.google.com/about/analytics/
Existing knowledge of how to edit or post new content to your site.
It is recommended that you have a WordPress website to best take advantage of SEO tips and tricks at this workshop.
SSL activated – Google gives higher priority to sites with SSL installed. If your site has SSL, your url begins with https:// instead of just http://. If you do not yet have SSL installed, I recommend you do this in advance of the workshop so that I can show you how to prioritize the site versions in the Google Search Console. To have this activated you would typically contact your hosting provider and they will set this up after you add it to your plan.